sábado, 30 de junio de 2012


Source: SHARK (Showing Animals Respect and Kindness)

The purpose of is to "out" cruel and unethical companies that are fraudulently masquerading as responsible and ethical corporations. Today's corporate world is loaded with corporate thugs, including some of the biggest names in the corporate world.

Photo from the "Days of '76" PRCA Rodeo in Deadwood, SD. Abuse brought to you by Dodge and other unethical Corporate Thugs.

Corporate Thugs spend untold millions of dollars on public relations departments and advertisements. Their propaganda promotes lily white and/or environmentally green images, when in fact these companies and their executives and boards are involved in behavior that ranges from sponsoring indefensible animal cruelty, to unethical business practices, to criminal activities.

Please speak up for the animals and tell these companies that as long as they continue to support animal abuse, financially or any other way, that you will not buy their products. Corporate Thugs that they are, they can't help but listen if consumers are loud enough. Urge these Thugs to look at the VIDEOS and PHOTOS from SHARK's investigations and remind them that no one should want to be aligned with this sort of pointless and appalling cruelty.

Think Rodeo Doesn't Need Corporate Welfare? Guess Again.

Rodeos like to portray themselves as being rugged and self-sufficient. They claim to be true pioneers that can survive without any handouts. But back in the real world, nothing could be further from the truth.

Check out this newspaper article describing the rodeo panhandling that is taking place in Marshall, MN. The rodeo even set out cardboard cowboys to beg for money around town to collect their welfare. "Coins for Cowboys" they call it.

In addition, there was a very telling quote in the article. SHARK has said for years that rodeo only exists because of the corporate handouts they receive and here is further proof. Check out this quote: "tickets sales make up about "one-third of our revenue."

That sounds about right to us, rodeos would close up tomorrow if corporate America quit subsidizing this animal abuse. This is why it is so very important to let your opinion be known to the Coca-Colas and Wranglers of this world.

American Airline Supports Animal Cruelty

American Airlines through American Eagle Airlines is giving money to help support animal cruelty at the brutal Cheyenne Frontier Days Rodeo. It is 100% guaranteed that animals will suffer terribly during this rodeo. It is also 100% guaranteed that animals are going to be brutally injured and even killed as a result of this rodeo. So why is American Airlines giving them money? One word - greed. American Airlines is apparently so devoid of values that they don't care who pays the price as long as they can try and make a few bucks. Click here for more information and video evidence of animals being killed for "entertainment."

Cheyenne Regional Medical Center Supports Animal Abuse

The Cheyenne Frontier Days rodeo is one of the most violent and cruel rodeos in the world. With events such as the "wild horse race" and "steer busting," animals are injured and even killed every year. Cheyenne Regional Medical Center and its CEO Dr. John Lucas make this abuse possible with their "Gold Boot" sponsorship of this brutal activity. Click here for more information and video evidence of animals being killed for "entertainment."

Marriott Hotels Go Back on Their Word!!!!

As you may recall, last year a SHARK investigator documented horses being shocked at the 2008 PRCA National Western Rodeo in Denver, CO. We took our evidence to Marriott Hotels, one of the rodeo's sponsors. After reviewing the information, Marriott committed to stop sponsoring the rodeo. SHARK was shocked and very disappointed to learn that Marriott has gone back on its commitment and is again sponsoring the upcoming National Western Rodeo!Click here for more information and video.

Have a Heart, Southwest!
By being a major sponsor of brutal and deadly rodeos, Southwest Airlines clearly doesn't LUV animals. Don't fly with this cruel carrier! Click here for more information and video.

Bank of America
Bank of America has tarnished its reputation by being a major sponsor of the brutal and deadly National Finals Steer Roping. The event that BOA "proudly" sponsored injured at least 7 animals and SHARK was there to document all the cruelty and corruption.

CokeCruelty.comCoca-Cola Strikes Again!

When it comes to corporate animal abuse, it will be tough to find a more underhanded villain than Coca-Cola.

DodgeRodeoCruelty.comDaimlerChrysler Funds Cruelty!

This is the dark side of a company that only wants you to think about its Mercedes, Chrysler, Dodge and Jeep automobiles. Underneath the shiny cars is a corporate vampire that lives on blood and suffering.

Corporations that Listened to Compassion

AT&T is Cruel No More!
AT&T/Cingular Wireless stopped supporting rodeo animal abuse!! All indications are that AT&T is out of the rodeo abuse business!!
Trader Joe's Says NO to Rodeo!After a local Trader Joe's sponsored a rodeo in Tucson, the Trader Joe's CEO was quick to do the right thing and say it was a mistake to sponsor a rodeo.
CHOICE Hotels Makes the Right Choice!
Choice Hotels, one of the largest and most successful lodging franchisers in the world, ended its sponsorship of the National High School Rodeo Association following a review of video documentation supplied by SHARK. Read more here.
WIN!! "Campbell Soup Kills" No Longer.
Another blow to the rodeo industry as Campbell/Pace Foods breaks ties with cruelty!!
Starbucks Buckles!Starbucks, with their green-aproned employees, prides itself on being a socially and environmentally conscious company. But, when SHARK found out Starbucks was sponsoring rodeos, our Tiger Truck went on a cross-country Starbucks-stalking tour.
Bullfighting Barbie Banished!Toy maker Mattel shocked the humane community by marketing a Bullfighting Barbie doll in 2000.
Rodeo sponsors, at least the long term, entrenched variety, are companies that share the same ethical and moral bankruptcy as the Rodeo Mafia. These companies do not care about animal suffering, injuries or deaths, or the absence of enforcement of humane rules to protect rodeo animals. When faced with evidence of the hell animal victims endure Coca-Cola, Daimler Chrysler, AT&T, Wrangler, Jack Daniels and others demonstrate two major traits -- carelessness and cowardice.
Lights of Las Vegas Left Rodeo Sponsors No Where to Hide
When SHARK went to Las Vegas for the National Finals Rodeo armed with nothing more than footage of the PRCA's own rodeos, the NFR's sponsors couldn't stick their heads in the desert sands quick enough.

The cowardly nature of rodeo and its sponsors was exposed once again at the pre-NFR press conference when all of the PRCA's representives and its sponsors were too scared to show their faces. Of the media reporting on the press conference, Business Press wrote:
"Business Press contacted the companies that sell Wrangler clothes and Jack Daniels whiskey. Both initially expressed interest in commenting. After viewing the video on the Internet, the Jack Daniels' spokesman did not call back and, despite being in Las Vegas, the Wrangler representative had not returned calls by press time."

Click here to read the rest of the story...

The Newest Voices of Rodeo Family Values

These calls were left on SHARK's answering machine. SHARK thinks rodeo supporters should be able to voice their opinion too, so we're giving everyone a chance to hear some of these calls right here.

We're sure that the thinking, honest, caring people of the West don't want these folks representing them. Makes you wonder why rodeo sponsors are willing to put their names alongside the likes of these people and other rodeo supporters?

All the calls are on, and you can click HERE to hear all of them.

WARNING: The obscenities, racism, homophobia and generally repulsive behavior in the videos is sadly, in our experience, pretty typical of the average rodeo supporter.

Support SHARK!

SHARK is a US registered 501(c)(3) tax-deductible nonprofit charity, which means your donation is tax deductible!

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Geneva, IL 60134
Tel: 630-557-0176
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